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Cities Fit for Cycling: Safety Campaign (UK)

UK newspaper The Times launched a high profile cycle safety campaign in January 2012. The campaign was instigated when a Times journalist was hit by a lorry just metres away from her place of work. This event encouraged The Times to look into cycling culture and infrastructure in British cities, finding that 27,000 cyclists have been killed or seriously injured in the UK in the last ten years.

The campaign has an eight point manifesto:

1. Trucks entering a city centre should be required by law to fit sensors, audible truck-turning alarms, extra mirrors and safety bars to stop cyclists being thrown under the wheels.

2. The 500 most dangerous road junctions must be identified, redesigned or fitted with priority traffic lights for cyclists and Trixi mirrors that allow lorry drivers to see cyclists on their near-side.

3. A national audit of cycling to find out how many people cycle in Britain and how cyclists are killed or injured should be held to underpin effective cycle safety.

4. Two per cent of the Highways Agency budget should be earmarked for next generation cycle routes, providing £100 million a year towards world-class cycling infrastructure. Each year cities should be graded on the quality of cycling provision.

5. The training of cyclists and drivers must improve and cycle safety should become a core part of the driving test.

6. 20mph should become the default speed limit in residential areas where there are no cycle lanes.

7. Businesses should be invited to sponsor cycleways and cycling super-highways, mirroring the Barclays-backed bicycle hire scheme in London.

8. Every city, even those without an elected mayor, should appoint a cycling commissioner to push home reforms.

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