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Encouragement & Promotion

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Marketing

Portugese Children to Receive Bicycle Books for Christmas (EU)

22nd Dec 2011

Over 9000 children are receiving bicycle books as Christmas presents under the initiative of Almada City Council. Aged 6-11, the youngsters will see their Santa stockings filled with the beautifully illustrated “o meu livro de bicicletas” (Portuguese for my book of bicycles). Originally created for European Mobility Week in 2011, the book is currently produced in Portugese.  The author is calling upon any other organisations to make use of the book for free and translate it into their own language

You just can't get enough...reasons to cycle (UK)

05th Oct 2011

This video was produced for BIKEMINDED in September 2011. The video targets successful men living in London borough of Kensington and Chelsea and encourages them to think about using a bike for transport.

US Post Office to release bicycling stamps (US)

15th Aug 2011

In 2012 the US Post Office will release a series of stamps that celebrate bicycling. Each of the four stamps features a different kind of bicycle and rider: a young child just learning to ride with training wheels, a commuter pedaling to work, a road racer intent on the finish line, and an airborne BMX rider.

Cycling Promotion Resources by Scotland's Bike Station (UK)

11th Aug 2011

Scotland's Bike Station has produced a series of freely available resources to help people promote sustainable travel choices within their workplaces. The resources include posters, email templates and safety leaflets.

City of Sydney Everything's Connected Campaign (Aus)

05th Aug 2011

In August 2011 the City of Sydney released four films celebrating the personal stories of people who ride bicycles in Sydney. The films will be shown in local cinemas starting in late August. The City used real people for the campaign, each person featured had contacted the City to express their thanks for the new cycleways. The resulting films have high production values and are a real reflection of Sydney's diverse bike-riding population.

Greening up business, one bicycle at a time

22nd Feb 2011

EMBARQ Network, February 9, 2011,
Sustainable Cities Collective

City of Sydney - Cycling Marketing

21st Jan 2011

We all want to live in a city that is easy to get around, has clean air and is lively. To achive this we need to reduce rising rising traffic and pollution levels and give Sydneysiders more transport options.

Rental Bikes Are the New Rental Cars

10th Jan 2011

Siobhan O'Connor, May 4, 2009, GOOD - Blog

 

Cycle rickshaw and Cycling Advocacy in Delhi

23rd Dec 2010

Nalin Sinha - Programme Director ITDP India, New Delhi, October 01, 2008

ITDP Strategic Planning Meeting
Ixtapan de la Sal, Mexico

 

Wooing the Hesitant Cyclist

22nd Dec 2010

Angie Schmitt, December 20, 2010, StreetsBlog

Streetsblog Network, a national blog network focused on sustainable transport, smart growth and livable streets issues. We bring together more than 400 blogs from all regions of the United States and beyond and highlight their best work. Think of it as one-stop shopping for transportation policy goodness.

 

Journey to Pittsburgh to Walk & Bike

22nd Dec 2010

Clarence Eckerson, Jr., December 20, 2010, StreetFilms

Streetfilms has interviewed world transportation experts like Jan Gehl, Janette Sadik-Khan, Donald Shoup, "Gridlock Sam" Schwartz, David Engwicht and brothers Gil and Enrique Peñalosa. We’ve also featured eclectic personalities such as New York Times "Ethicist" Columnist Randy Cohen, Colin “No Impact Man” Beavan, Congressman Earl Blumenauer, and bike locking expert Hal Ruzal among others.

Streetfilms influence extends well beyond its website. We have had public screenings or community showings nearly every state in the U.S., as well as presentations at dozens of film festivals and conferences. Nearly thirty city or state transportation offices in the U.S. have requested and used our work. And the big number: Streetfilms have now been viewed over 2.5 million times - a remarkable achievement in the narrow genre we exist within.

 

The Motorist's Identity Crisis

21st Dec 2010

Brian Ladd, 20 December 2010, Planetizen



Bicyclists and transit riders are losers - right? Or are they elitist, sneering yuppies? Brian Ladd says that people's attitudes and transportation choices are shaped by deep-seated feelings about respectability, and it planners should pay attention.

Pedicabs

20th Dec 2010

Arina Habich, november 23, 2010, Urban Design Podcast

 

April Streeter, 14 May 2009

23rd Sep 2010

April Streeter, 18 February 2009

23rd Sep 2010

Bonnie Alter, 16 May 2008

23rd Sep 2010

Alan Graham, 16 July 2009

23rd Sep 2010

Sami Grover, Carrboro, 13 July 2009

23rd Sep 2010

Get onya bike, but don't let the road lobby 'greenwash' you

23rd Sep 2010

Finally, Bike Branding Moves Beyond Hipster Ghetto

20th Sep 2010

Do Helmet Promotion Campaigns Instill a Fear of Cycling?

20th Sep 2010

Australian Bicycle Hip-Hop Video by Hugo & Treats

20th Sep 2010

Michael Graham Richard, 13 July 2009

20th Sep 2010

Joseph Rose,  9 July 2009

20th Sep 2010

Sami Grover, 11 July 2009

20th Sep 2010

Ride the City, New York USA

20th Sep 2010

Southland Footprints, Active Transportation Alliance

20th Sep 2010

April Streeter, 10 June 2009

20th Sep 2010

Bonnie Alter, 11 June 2009,Bike Tube Replaces Striking Tube, UK

20th Sep 2010

The Tube, London's subway system, is on strike

20th Sep 2010

Brad Aaron, (2009)

20th Sep 2010

Gleason, R. (2008)

20th Sep 2010

CBS, (2008) "Bicycle Mania", USA, See the video (10.20 mins)

20th Sep 2010

7Stanes is a Scottish Forestry Commission recreation and tourism project

20th Sep 2010

Promotional Campaign for Sydney's Cycleways

20th Sep 2010

Representations of cycling in metropolitan newspapers - changes over time and differences between Sydney and Melbourne, Australia

20th Sep 2010

Mass community cycling events: who participates and is their behaviour influenced by participation?

20th Sep 2010

Is There Such a Thing as NYC Bike Culture?

20th Sep 2010

Pedestrian and Bicycle Video Library

20th Sep 2010

Adelaide Free City Bike Program

20th Sep 2010

Cycling promotion in Western Australia

20th Sep 2010

RTA postcard - Powered by people not petrol

20th Sep 2010

Cycling > Moving Australia Forward

20th Sep 2010

TravelSmart special events planning resource kit

20th Sep 2010

World Health Organisation

20th Sep 2010

Marketing Bike Riding For Regional Economic Benefit

20th Sep 2010

Cycling Promotion Fund's - Cycling Safety Tips Videos

20th Sep 2010

Bike Belles, UK

20th Sep 2010

Cycling England

20th Sep 2010